Social Media


Social Media I

Learn the basics of social media and the digital space

Perfect for those with limited digital presence! In this 3 month course, we discuss Meta platforms and your website (if applicable). Topics covered include:

  • Basic digital literacy
  • Content creation and placement
  • Reading, analyzing, and engaging with your insights
  • Understanding whom you are speaking to on each platform
  • Defining your target audience
  • Scheduling organic posts for efficiency and effectiveness
  • Exploring Facebook Groups
  • Use of Events to promote a Facebook Page
  • Understanding how personal usage affects a business Page
  • Using Meta Business Suite
  • Transitioning to the New Pages Experience on Facebook (if applicable)
  • Hashtag research and usage on Instagram (if applicable)
  • Understanding and engaging website traffic (if applicable)

Social Media II

Exploring platforms and ad campaigns

Created with those who are ready to expand into ad campaigns! In this 3 month course, we discuss ad campaigns on Meta, Google, and your website. Topics include:

  • Meta Pixel
  • Boosted, Sponsored, and Targeted ad approaches
  • Ad content and creation
  • Audience driven campaigns
  • Understanding the digital sales funnel and how it can inform other marketing endeavors
  • Google My Business
  • Google Analytics
  • “Look Alike” Audiences
  • Extending campaign into other platforms (LinkedIn, Twitter, TikTok, YouTube, etc.)
  • Understanding who is in your cool, warm, and hot audiences and how best and where best to speak to them
  • Setting up a quality email drip campaign

Individualized Coaching Packages

Each 3 month course meets 2x/month for 60 minutes and includes a full written report of discussion and findings within 3 business days of sessions for future reference. Perfect for those with industry specific limitations!

Investment: $3,000/course*

*may be combined for those with prior marketing experience

NEW! Virtual Group Coaching

Each 3 month course meets 2x/month for 75 minutes and includes a recorded copy of the class and presentation for future reference. Class times are set bi-weekly, day and evening classes available. Perfect for those looking for added accountability!

Investment: $1,500/course*

*billed $250/class and due by class time

Have a specific question about one of the topics listed above and are not in need of full coaching services? Schedule a consultation session!

Each consultation session discusses specific topics you would like to discuss or connect. Sessions are limited to 60, 90, or 120 minutes and do not include a report from discussion.

Investment: $200/hour

Consultation Sessions

Need a speaker for a training for your organization or network? Contact Stephanie to discuss your idea and we’ll create a custom built presentation for your organization based on your specific need.

Group Presentations & Trainings