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Your Most Valuable Asset

Last week, I discussed creating a marketing mindset and some tips to help you along the way. This week is all about your most valuable commodity…and no, it’s not capital. Having enough funding is important in not only starting but also maintaining your business but...

Creating a Marketing Mindset

The statistics of owning a small business are not for the faint of heart. The Small Business Administration (SBA) states that 50% fail within the first five years, 66% in the first ten years, and only 25% make it fifteen years or more. While there are many reasons for...

Resolutions

Many look to the new year as a time of renewal and change. We make resolutions to be more positive, healthier, to save more, to work on those aspects of ourselves we would like to change, and companies take advantage of this. How many commercials have you heard or...

Reflections

All marketing takes time, I tell clients it will easily take 3-6 months to see a change, and even then, it may be a small change but small changes lead to big things. We had a client reach out last week, impressed by what we had accomplished for her on one of her...

Building a Website

Most business owners know that having a website is imperative to keep up today however, it’s a much more in-depth project than one may think. While we are able to help you put together a website that showcases your business, we also try to keep within your budget....

Networking and Your Business

Networking. It’s something that as business owners we need to do but we can find all sorts of reasons to push it to the side, time commitments, budgetary concerns, or possibly simply trying to figure out business operations day to day. It’s a lot and to add in meeting...

Help!

Help, from the Beatles to Papa Roach, bands have sung about it. As business owners, help is certainly something we need. From supportive relationships to genuine help with running our businesses, we cannot thrive without it. I talk to a lot of business owners about...

Attitude of Gratitude

This time of year is a time of reflection and gratitude for many, myself included. I have been contemplating a great deal on where I’ve been, where I am currently, and where I’d like to go. Five years ago, I started working at the local radio stations and thought I...