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Embrace the Chaos

Anxiety is something I live with every single day. It’s more than just being afraid of any number of things. For me, it is something that is inherently a part of my everyday life and comes in ebbs and flows and lately, it has been flowing. As much as I would rather...

Social Media Scheduling

Maintaining a presence on social media can be overwhelming for many individuals, let alone business owners. What to post, when to post, even where to post. It’s a lot to consider! Most people will post on the platform they feel most comfortable using, but even then,...

Why Branding is Important

Traveling to an appointment this week, I passed a black truck towing a black trailer that on the back door stated, “Quality Landscaping” with a phone number. This chance encounter started me thinking about branding and why it is so important for a business. Branding...

Making It

Starting a business is scary and exciting at the same time. For me, I needed the push to start to dream. Now, coming up on my third birthday, I have had many come to me and tell me that I’ve made it. I did it. I really started my own business. But honestly, I did not...

The Facebook Algorithm

When Facebook launched, its mission statement was “help you connect and share with the people in your life.” However, as time progressed, Facebook became much less of a place for friends (and family) to stay connected and more a place for businesses to try to sell you...

Fear

My first year in business, I drew inspiration on my office window, literally with liquid chalk markers. I still have these drawings on my window today and continue to look at them for inspiration. One of the two is simple but I’m still amazed that I wrote it and how...

Boundaries and Balance

As an entrepreneur, I have found that I need to remind myself that I need to take time for myself. This may sound a bit strange, but it’s true. Those that know me, know that I have worked a wide variety of positions and shifts but being an entrepreneur is different....

Quality over Quantity

At Symbiotic Marketing, we focus on building up your social media following organically. This means our focus is quality over quantity. We want to build an audience that is active and engaged with your social media. Before discussing how this is done, let’s discuss...

Sales

Sales. Oh, that dirty word, it’s a necessary evil to running a business. Or is it? Every business owner will tell you that it is needed but no one likes to talk about it. The term has two definitions in running a business, the first and foremost, it’s how business...